Tumblr hosts over 11 million blogs and just recently toppled the reigning king to date, WordPress. Fashion’s top brands have flocked to tumblr because it is a community largely compromised of creative types and provides a direct forum to spread the word on other products and services provided by the brand label. Oscar de la Renta, Kate Spade, J. Crew, Ann Taylor and beyond are all on tumblr, and the top fashion magazines have been quick to follow – Vogue, W, Glamour, Lucky, etc. The highly respected (and nearly perfect fashion blog) Business of Fashion discusses tumblr’s appear in The Fashionable Rise of Tumblr.

 

Yes, we were inspired. Today JBCStyle proudly launches it’s tumblr: JBCShop.  JBCShop focuses an edited lens on the fashion and retail industry. Follow us today.