Junior Social Ecommerce Manager (Tik Tok)

New York, New York Posted February 13, 2025
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Title: Junior Social Ecommerce Manager (TikTok)
Department: Commercial – Americas Sales
Reports to: Ecommerce Director
Salary: 90-110K + bonus/benefits

Salary is commensurate with experience and is an estimated range provided by JPSearch.  To see more jobs look at www.jpsearch.team or follow our group on Linkedin

https://www.linkedin.com/company/jpsearch/

The Junior Social Ecommerce Manager is responsible for the development, execution, and optimization of social ecommerce initiatives on TikTok and TikTok Shop. This individual will work to enhance brand visibility, drive sales, and improve customer engagement through these platforms.  

Note – only candidates with TikTok Shop Experience will be considered.

Your Success will be showcased by sharing your TikTok Experience and the below categories that will govern your workflow and success in this role: 

Marketing and Merchandising
Revenue Growth
Product Listing Management
Order and Customer Experience
Management Influencer and Affiliate Collaboration

Workflow/Responsibilities

  • Develop and execute marketing plans to promote products and drive sales on TikTok and TikTok Shop
  • Collaborate with creative and marketing teams to ensure consistent brand messaging across TikTok
  • Maintain a TikTok marketing calendar and manage timelines for promotions, launches, and special events.
  • In partnership with Ecommerce Director, develop strategies to grow revenue on TikTok Shop, identify new opportunities and optimize existing resources to maximize sales
  • Implement and manage consignment business models to enhance product availability and reduce inventory risks
  • Monitor performance metrics and execute campaigns to increase engagement and conversion rates
  • Support the Ecommerce Director to monitor and manage monthly budgets to ensure optimal spending on advertising investments for TikTok
  • Create and optimize product listings tailored for TikTok Shop, ensuring accurate product descriptions, visuals, and SEO-friendly tags
  • Regularly update product information, including pricing, availability, and special promotions.
  • Problem Solve product and order errors, coordinating with internal teams to ensure timely resolution
  • Troubleshoot product and order errors, coordinating with internal teams to ensure timely resolutions
  • Work closely with the Customer Service team to handle customer inquiries related to TikTok Shop
  • Partner with influencer and affiliate teams to seed products for reviews, creating brand advocacy and driving conversions
  • Monitor influencer collaborations to assess effectiveness and optimize strategies for product seeding
  • Handle influencer contracts and negotiate creator terms to ensure mutually beneficial partnerships

Education/Experience:

  • Bachelor’s degree in Marketing, Business Administration, or related fields
  • 2+ years of proven experience in social media management, e-commerce, and digital marketing
  • Prior experience working with TikTok Shop is essential 
  • Experience in the Beauty or CPG industry preferred

Required Skills:

  • Strong Understanding of TikTok and TikTok Shop
  • Ability to analyze performance metrics and provide reports to internal stakeholders to track TikTok initiatives’ effectiveness
  • Excellent organizational and project management skills
  • Strong PowerPoint creation skills
  • Proficiency in data analysis and performance tracking tools
  • Ability to multitask and thrive in a fast-paced environment
  • Strong communication and collaboration skills

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