PPC Manager

La Crescenta, California, Remote Digital Marketing Posted January 12, 2023
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Title: PPC Manager
Location: Remote
Salary: $70,000 – $80,000
“Salary OR hourly rate  is commensurate with experience and is an estimated range provided by JBC.”

Job Description: 
We’re looking for a PPC Marketing Manager with 4+ years of solid experience to join a team managing B2C client accounts, some with a $10MM+ annual budget. Must have lead generation experience working with large budgets; franchise experience preferred, but not required.
We're looking for someone with Video and Display experience as well, who can speak intelligently to these channels both from a strategic and technical standpoint.

  • 4+ years of solid, hands-on SEM/Paid Search experience
  • 3+ years of account management experience
  • 2+ years of building and managing Google Display campaigns
  • Has managed accounts with large budgets – $50k/month+
  • Has experience managing complex lead generation campaigns
  • Proficient in Google Ads, Google Ads Editor, Excel, and/or google sheets
  • Ability to communicate effectively with clients and ensure agency-client alignment
  • Excellent written and verbal communication skills
  • Strong analytical skill (ability to interpret data and provide strategic guidance)
  • Creative problem solver with a balance of strategic thinking and detailed execution
  • An understanding of search metrics (quality score, CTR, CVR, impression share, etc.)
  • 4-year college degree

You Will Be Responsible For

  • Managing and scaling clients, primarily across Google and Bing Ads, but potentially other channels as well.
  • Interfacing with C-level execs and providing regular performance updates
  • Communicating performance results and providing analysis and insights (must be comfortable with data)
  • Strategic recommendations and implementation
  • Staying ahead of industry trends and leverage emerging capabilities in the digital landscape
  • Assist in training/mentoring more junior level SEM managers
  • Reporting client/account issues/concerns to your supervisor when necessary
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