Marketing Coordinator

New York, New York Digital Marketing Posted April 15, 2024
#218280
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Job Title: Digital Marketing Coordinator
Duration: 4/1/24 – 3/30/25
Hours: M-F 40 hrs/wk
Location: 435 Hudson Sr. New York, NY 10014 (3 days in office, 2 days WFH)
Pay: $30-38/hr 

Hourly rate is commensurate with experience and is an estimated range provided by JBC.

Responsibilities include:
•             Point person for day-to-day mobile app activities including localization, content update, QA and ticket management.
•             Manage mobile app enhancement and service localization roadmap.
•             Oversee the planning and development of app production and ensure all cross-functional deliverables are met in accordance with assigned deadlines.
•             Develop insights from analytic tools and take decisive action on app based on app metrics
•             Create and manage detailed project plans, identify key milestones, dependencies, and resources to manage the execution of all projects.
•             Work closely with marketing to develop clear and solid digital briefs related to new app enhancement and content planning/production.
•             Work closely with project management and technical teams to ensure measurement, tracking plans and analysis are strategically aligned.
•             Work with global/agency counterparts to establish best practices.

Qualifications:
•             Candidate must have a proven track record in digital project management (including large-scale projects)
•             Strong marketing brief and business requirement development
•             Solid understanding on app management
•             Must have experience in creative development
•             Digital: from business requirements to wireframes (including UX) to QA testing
•             Strong presentation skills and a particular aptitude for synthesizing complex material so that it is clear, meaningful and actionable to a variety of stakeholders
•             Excellent teamwork skills
•             A facilitator and collaborator; able to work in fast-paced, demanding environment
•             Technical familiarity and experience with back end technologies and content management systems
•             Analytical skills are a must with strong data-mining and in-depth database segmentation experience preferred
•             Ability to work closely with a diverse group of individuals of various functional disciplines
•             Big-picture thinker and experience in a dynamic, high-growth environment
•             Must possess excellent creative, organizational, verbal and written communication skills
 Education/Experience:
•             BA / BS in Marketing, Communications, Business Management.
•             Minimum 2 years in digital marketing (beauty experience not required)
•             Strong and proven interactive track record/performance.  Proven expertise in key digital disciplines/platforms including: brand website creative and technical development, user experience expertise, integrated marketing campaigns, user generated content, and analytics
•             Background/interest in cosmetics/beauty/fashion fields preferred

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