Digital Graphic Designer (Social Media)

New York, New York Graphic Design Posted February 16, 2024
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Job Title: Digital Designer

Company: Brand

Location: New York, New York | 4 Days on-site

Full Time

Salary: $80-90k

Salary is commensurate with experience and is an estimated range provided by JBC.

Our client is a modern and cool vacation wear brand dedicated to providing high-quality, fashionable warm weather clothing. With a commitment to innovation and style, we aim to inspire confidence and empower our customers to embrace their unique selves.

We are seeking a talented Digital Designer with a strong focus on social media. As the Digital Designer, you will be responsible for creating visually compelling content tailored for our social media platforms. You will collaborate closely with the marketing team to develop and execute creative campaigns that resonate with our target audience and align with our brand identity.


  • Develop creative concepts and design assets for social media platforms, including Instagram, Facebook, TikTok, and Pinterest.
  • Create engaging graphics, videos, animations, and other multimedia content to drive brand awareness, engagement, and conversion.
  • Collaborate with the marketing team to develop and execute digital marketing campaigns that align with business goals and objectives.
  • Stay up-to-date with the latest trends in social media, design, and swimwear fashion to ensure our content remains fresh, relevant, and innovative.
  • Optimize content for different social media platforms, taking into account best practices and platform-specific requirements.
  • Monitor and analyze performance metrics to measure the effectiveness of social media campaigns and make data-driven recommendations for optimization.
  • Work closely with the e-commerce team to create digital assets for online promotions, email marketing, and website updates.


  • Bachelor's degree in Graphic Design, Digital Media, or related field.
  • Proven experience as a Digital Designer with a focus on social media, preferably in the fashion or retail industry.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects) and other relevant design tools.
  • Strong understanding of social media platforms, their features, and best practices for content creation and engagement.
  • Excellent design skills with a keen eye for aesthetics, typography, and composition.
  • Ability to multitask and manage multiple projects simultaneously in a fast-paced environment.
  • Strong communication and collaboration skills, with the ability to work effectively in a team setting.
  • Passion for swimwear fashion and a genuine interest in the latest trends and developments in the industry.
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