Trade Marketing Manager

Calabasas, California Marketing Posted January 25, 2024
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Title: Trade Marketing Manager
Company Description: Global beauty brand
Salary: $110K – $120K (Salary is commensurate with experience and is an estimated range provided by JBC)
Location: Calabasas, California
Working Model: Hybrid, 2-3x/week in-office


  • Examine the business and identify opportunities in Presence, Price, Placement, & Promotion for each category.
  • Determine growth areas for each category.
  • Establish relevant and stretch KPIs.
  • Develop strategies to achieve the KPIs.
  • Devise cross-functional engagement strategies.
  • Implement commercial strategy and KPIs for Innovation launch.
  • Provide sales enabling tools.
  • Establish Standardized ways of working to ensure compliance with the Local Success Model and attainment of financial targets.
  • Mentor and manage the sales team to align with marketing initiatives and achieve KPIs.


  • Possess strong business analysis skills
  • Demonstrate effective collaboration with cross-functional teams
  • Exhibit the ability to lead and influence cross-functional teams
  • Over 5 years of experience in sales and trade marketing within the consumer packaged goods industry
  • Have experience working with large companies
  • Sales experience is highly advantageous
  • Hold a Bachelor’s degree
  • Previous employment in a Consumer Packaged Goods (CPG) company is essential
  • Bring expertise in handling multiple sales channels
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