ETSCRM Temp
Apply NowJob Title: CRM Temp
Duration: ASAP-8/30
Hours: Full Time
Location: NYC onsite
Hourly Rate: $30 – $38/hr DOE
Responsibilities
Own product marketing and promotional emails and SMS from ideation to execution.
- Manage editorial calendar and brief in new campaigns to our creative team of copywriters and designers – Write first draft copy and provide prescriptive copy direction.
- Work cross-functionally to ensure all campaigns are on brand, messaged appropriately, and executed on time & flawlessly.
- Build emails using a drag and drop editor.
- Q/A emails and SMS before deploying by proofreading copy, testing links, and preview creative rendering across top-tier email clients.
- Create segments and execute a/b testing e.g. time of day, day of week, subject lines, and creative treatments for best performing email.
- Report on campaign performance on a scheduled and ad-hoc basis.
Qualifications
- Fluent in email program KPIs – e.g. email open rate, email click rate, click-to-open rate, email conversion rate
- Experience using Salesforce Marketing Cloud or similar ESP
- Experience working with Looker and/or Simon Data is a plus (or similar CDP and Data analytics reporting platforms)
- Basic knowledge of HTML a plus
- 1-3 years of email marketing experience
